Who would be the
audience for your media product?
Our media audience would most likely be the age demographic of 15
years and over due to the mature subject matter that surrounds the
film. People who are under the age of 15 may not understand or be
interested in the film due to their lack of understanding and
interest in the British government and politics. Although our film is
entirely fiction and human testing is almost certainly not being used
by the government, there is still a deep-lying political
consciousness surrounding the film, so we feel that this will
intrigue the minds of people aged over 15.
Although our film is aimed at all people over the ages of 15, I feel
like the supernatural element may alienate older audience who are not
interested in films like ours. This is due to the completely
fictional aspect of our film with the combination of human testing
and the supernatural element of the entity that our protagonist sees.
The slight horror element due to the mystery surrounding the
supernatural character may categorise our film as a
“horror-thriller”, again alienating the older audiences who do
not get as much of a thrill from being scared. I feel like an older
audience may be more interested in films that have a chance of being
plausible, however I feel ours passes this boundary. For this reason
I would state that our key demographic would be the age range of
15-45.
Finally, I feel like the slight action element to the film may
disinterest female viewers and would appeal more to the male
audience. I do not feel like there would be a huge gender split, but
feel like their would be slightly more males interested in our films.
I also feel like the graphic nature may also scare off the female
viewers due to the gore scenes which may occur. This is a rather
stereotypical view that women are more squeamish than men when it
comes to gore and may not like watching films of that nature, but I
do feel that it may stop some more female viewers than male viewers
watching our film.
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