Production Logo

We were have been working on the logo for our production company, and we decided that we needed to make the designs dark and mysterious to suit the thriller aspect of our company. We settled with the name "Zenith Productions", as the term zenith means the highest point or most powerful and successful. We thought that this would be a  suitable name for a company, as it shows the desire and ambition of our company. The name relates to our target audience, as it is aimed at people 15 years or older, as younger people would not understand the term "zenith".

We created a draft for our logo in which we decided to use a silhouette of the Crooked Spire. We thought this would work well as our film is thriller aimed and needs to set a dark and mysterious atmosphere, which I think the logo does. We also designed the so that the "Zenith" is vertical, and the "Productions" is horizontal, with the letter "I" in the words creating a connection between the two. We did this because it links with the name of "Zenith" and visually shows the viewer the height symbolism.

Here is the first draft of the logo:

Here is the updated draft with a change in the font: